Social Clothing was created by Cooper in the wake of the 2016 election. After working as an organizer during the presidential election, and wanting to find a creative outlet for his interests, Cooper saw an opportunity to create a sustainable clothing brand with meaning. Recognizing the effects of oppression and injustice within the fashion industry, Social began as a chance to create a clothing company that actively learned to do better. Through up-cycling, sourcing of fair trade and organic materials, and listening to and sharing the stories of those who have been and continue to be exploited in the pursuit of colonization, Social is meant to create conversations about social issues, and find answers to many questions. how can we love our resources, our land, and each other?